Every August 7, India honors its rich heritage of weaving by observing National Handloom Day. This day commemorates the artisans who skillfully transform threads into stunning fabrics. In an era dominated by rapid fashion cycles and transient styles, a dedicated group of Bollywood actresses is effectively challenging the norm by embracing handloom textiles. These stars advocate for sustainable fashion and are elevating indigenous weaves into sophisticated global trends. Their public appearances, such as on red carpets and through various brand campaigns, reaffirm that fashion can be not only powerful and stylish but also deeply intertwined with cultural history.
Richa Chadha
Richa Chadha goes beyond simply wearing handloom; she actively champions its cause. Together with her husband Ali Fazal, she launched Ehaab, a fashion brand that partners with artisans specializing in Chikankari. Their aim is to safeguard an age-old art form and ensure that weavers earn a fair livelihood. For Richa, sustainability is not just a catchphrase; it embodies her core values. 
Her fashion choices radiate the genuine, earthy charm that handloom embodies most effectively.
Alia Bhatt
Alia Bhatt revolutionizes the perception of handloom, whether she dons a Jamdani saree or a Chanderi wrap. Her wardrobe not only emphasizes Indian craftsmanship but also showcases it on global platforms. Alia doesn't merely wear local textiles; she integrates them into her style, making them relatable for a younger audience captivated by the essence of slow fashion. 
“Sustainability is a responsibility,” she stated, and she exemplifies this belief through her fashion.
Kritika Kamra
Kritika Kamra, an actress turned entrepreneur, is not just promoting handloom; she’s nurturing it through her fashion label Cinnabar which highlights Chanderi textiles from Madhya Pradesh, bringing this declining art form to a new audience.
Kritika’s designs adeptly merge classic silhouettes with eco-conscious textiles, proving that traditional materials can be infinitely stylish.
Shweta Tripathi
Shweta Tripathi’s unique style is matched by her dedication to environmental issues. She frequently opts for handloom garments that are visually captivating and environmentally responsible. 
For her, choosing indigenous fabrics is a method to honor the artisans while minimizing the fashion industry's environmental impact. In a landscape saturated with superficiality, Shweta's sartorial choices are significantly grounded.
Dia Mirza
No list of sustainable fashion icons would be complete without Dia Mirza. As an outspoken advocate for the environment, Dia embodies her activism through her clothing. Her collection features ethically produced handloom sarees, and she seizes every chance to promote conscious consumerism.
For her, wearing Indian textiles is both an ecological and a cultural expression.
Priyanka Chopra Jonas
Despite her global superstar status, Priyanka Chopra maintains her deep appreciation for Indian handlooms. From exquisite Banarasi silks to intricate Chikankari pieces, her fashion statements often reflect a tribute to Indian artisanship. 
Whether attending a gala or celebrating a family occasion, her sarees convey a strong message: Indian textiles deserve recognition on every prestigious platform.
Janhvi Kapoor
Often seen in elegant handloom sarees, Janhvi Kapoor brings a refreshing youthful touch to traditional weaves.
Her styling—effortless hair, subtle makeup, and vintage jewelry—lets the fabric speak for itself. Janhvi's fondness for traditional textiles serves as a reminder that handloom is not a relic of the past; it’s a contemporary trend that will endure.
Saiee Manjrekar
As one of the younger faces in Bollywood, Saiee Manjrekar stands as a quiet yet resolute supporter of handloom. Be it magazine covers or casual snapshots on social media, she proudly showcases Indian crafts. By consistently opting for indigenous weaves over mainstream trends, Saiee encourages her peers to cherish what is crafted in India and built to last. 
On this National Handloom Day, let us honor the women leveraging their influence to revive, respect, and reimagine Indian handloom. In an era obsessed with fleeting fashion, they are embracing their heritage with style and grace. By doing so, they are not just adorning themselves beautifully; they are shaping the future of fashion.
